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Main Modules in Digital Marketing Training at IQRASOFT

IQRASOFT offers comprehensive digital marketing training online and offline, covering the following modules:

Search Engine Optimization (SEO): SEO is the process of optimizing your website and content so that it ranks higher in search engine results pages (SERPs). IQRASOFT’s SEO module will teach you how to conduct keyword research, optimize your website’s on-page and off-page elements, and build backlinks.

Search Engine Marketing (SEM): SEM is a form of paid advertising that allows you to place your ads at the top of SERPs. IQRASOFT’s SEM module will teach you how to create and manage Google Ads campaigns, as well as other SEM platforms like Microsoft Advertising and Bing Ads.

Social Media Marketing (SMM): SMM is the process of using social media platforms to connect with your target audience and promote your business. IQRASOFT’s SMM module will teach you how to create and manage social media accounts, develop social media content, and run social media ads.

Email Marketing: Email marketing is a direct marketing channel that allows you to send personalized messages to your subscribers. IQRASOFT’s email marketing module will teach you how to build an email list, create effective email campaigns, and track your results.

Content Marketing:Content marketing is the process of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive profitable customer action. IQRASOFT’s content marketing module will teach you how to create high-quality content, promote it across different channels, and measure its effectiveness.

Web Analytics: Web analytics is the process of collecting, analyzing, and reporting website data to improve website performance. IQRASOFT’s web analytics module will teach you how to use Google Analytics to track website traffic, analyze visitor behavior, and identify areas for improvement.

Digital Marketing Metrics and KPIs: Digital marketing metrics and KPIs (key performance indicators) are used to measure the success of digital marketing campaigns. IQRASOFT’s digital marketing metrics and KPIs module will teach you how to track the right metrics and KPIs for your business goals.

Google Tools for Digital Marketing: Google offers a variety of tools that can be used for digital marketing, such as Google Analytics, Google AdWords, and Google Search Console. IQRASOFT’s Google tools for digital marketing module will teach you how to use these tools to improve your digital marketing efforts.

Marketing Automation: Marketing automation is the process of using software to automate repetitive marketing tasks. IQRASOFT’s marketing automation module will teach you how to use marketing automation platforms to streamline your workflows and improve your results.

Website Planning: Website planning is the process of developing a strategy for your website, including its goals, target audience, and content. IQRASOFT’s website planning module will teach you how to create a website plan that will help you achieve your business goals.

In addition to these core modules, IQRASOFT also offers training on a variety of specialized digital marketing topics, such as:

• E-commerce marketing
• Affiliate marketing
• Influencer marketing
• Video marketing
• Reputation management
• Conversion rate optimization (CRO)

IQRASOFT’s digital marketing training is designed to help you learn the skills you need to succeed in the digital marketing industry. Whether you’re a beginner or a seasoned marketer, IQRASOFT has a training program that’s right for you.

Why Choose IQRASOFT for Digital Marketing Training?

IQRASOFT is a leading provider of digital marketing training, with a proven track record of success. Our training programs are taught by experienced professionals who are passionate about digital marketing. We also offer a variety of resources to support our students, including online courses, e-books, and webinars.

If you’re looking for comprehensive and high-quality digital marketing training, IQRASOFT is the perfect choice for you. Contact us today to learn more about our training programs and how we can help you achieve your digital marketing goals.